Starting a Business During Covid-19socialdistancingstickers
As you have likely assumed – this website hasn’t been up for very long! Rather than binge on Netflix for days on end (which we are still somewhat guilty of), the team at Social Distancing Stickers decided to make the best of a difficult situation and put together a fun project that can help make a difference for everyone during this unprecedented pandemic.
In under 5 days we put together a brand, a product (our physical distancing decals and social distancing stickers for elevators), an e-commerce website, marketing content & strategy, as well as landed our first commercial clients! While we don’t expect to be selling social distancing stickers for the rest of our lives, it’s proving to be a great distraction while our real life jobs are on hold.
With our whole team sheltering at home, getting our social distancing decals to market was highly reliant upon the use of technology to execute the operational requirements. We use whatsapp to communicate with one another as well as with our graphic designers. To ensure seamless access, all of our marketing and product content has been shared on Google Drive. Our printing facility has access to one folder which it uses to pull the content we provide and print thousands of social distancing stickers on command (we’ve also made thousands of customized social distancing stickers for retailers, so we’ve needed to be very agile with our printing in order to satisfy the demand). Our hotline uses Google Voice, and most of our client base for our social distancing stickers has been sourced through various methods including organic SEO as well as paid campaigns and strategic cold calling.